Is Quaker Mighty Life Immunity Support ultra-processed?

370 g Breakfast cereals rich in fibre fortified with vitamins and chemical elements Sold in the United States

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Flavouring
E160b Annatto

24 ingredients
3 additives
Nutri-Score C

Less processed breakfast cereals rich in fibre fortified with vitamins and chemical elements

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

oat flour, corn flour, sugar (processing marker), whole wheat flour, natural flavor (ultra-processing marker), calcium carbonate, salt (processing marker), baking soda, ascorbic acid (vitamin C), tocopherols, reduced iron, zinc oxide, cholecalciferol (vitamin D3), niacinamide, carrot juice, blueberry juice, annatto (ultra-processing marker), thiamine mononitrate, pyridoxine hydrochloride, riboflavin, folic acid, ingredients

Additives: E160b Annatto , E500 Sodium carbonates , E500ii Sodium hydrogen carbonate

As written on the pack

Whole grain oat flour, corn flour, sugar, whole wheat flour, natural flavor, calcium carbonate, salt, baking soda, ascorbic acid (vitamin C), tocopherols, reduced iron, zinc oxide, cholecalciferol (vitamin D3), niacinamide, carrot juice concentrate, blueberry juice concentrate, annatto, thiamine mononitrate, pyridoxine hydrochloride, riboflavin, folic acid. CONTAINS WHEAT INGREDIENTS.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E160b Annatto Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Salt Salt, added for taste and preservation.
Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 17 breakfast cereals rich in fibre fortified with vitamins and chemical elements

From least to most processed, this one ranks 10th. 71% of the breakfast cereals rich in fibre fortified with vitamins and chemical elements here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 17 breakfast cereals rich in fibre fortified with vitamins and chemical elements, least processed first

About this information

Data from this product on Open Food Facts (barcode 0030000578025, last edited 4 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.