Is Musashi High Protein Cookies & Cream ultra-processed?

90 g Protein Energy Bars Sold in Australia

Pack of Musashi High Protein Cookies & Cream

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 31 ingredients
  • 8 additives

Less processed protein Energy Bars

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Collagen, Calcium Caseinate, Soy Protein Isolate, Whey Protein Isolate (ultra-processing marker), Soy Protein Nuggets (Soy Protein Isolate, Cocoa Powder, Tapioca Starch (processing marker)), Emulsifiers (ultra-processing marker) (Soy Lecithin (ultra-processing marker), 471), No Added Sugar Milk Chocolate 18% (Bulking Agent (ultra-processing marker) (Polydextrose), Sweeteners (ultra-processing marker) (Erythritol (ultra-processing marker), Steviol Glycosides (ultra-processing marker)), Cocoa Butter, Milk, Cocoa Mass, Emulsifier (ultra-processing marker) (Soy Lecithin (ultra-processing marker)), Flavour (ultra-processing marker)), Humectant (ultra-processing marker) (Glycerol (ultra-processing marker)), Water, Flavour (ultra-processing marker), Emulsifier (ultra-processing marker) (Soy Lecithin (ultra-processing marker)), Sweetener (ultra-processing marker) (Sucralose (ultra-processing marker))

Additives: E1200 Polydextrose , E322 Lecithins , E322i Lecithin , E422 Glycerol , E471 Mono- and diglycerides of fatty acids , E955 Sucralose , E960 Steviol glycosides , E968 Erythritol

Also detected, but not matched to one ingredient: E471 Mono- and diglycerides of fatty acids.

As written on the pack

Collagen, Calcium Caseinate (Milk), Soy Protein Isolate, Whey Protein Isolate (Milk), Soy Protein Nuggets (Soy Protein Isolate, Cocoa Powder, Tapioca Starch), Emulsifiers (Soy Lecithin, 471), No Added Sugar Milk Chocolate (18%) (Bulking Agent (Polydextrose), Sweeteners (Erythritol, Steviol Glycosides), Cocoa Butter, Milk Solids, Cocoa Mass, Emulsifier (Soy Lecithin), Flavour), Humectant (Glycerol), Water, Flavour, Emulsifier (Soy Lecithin), Sweetener (Sucralose)

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • E422 Glycerol Glycerol is a sweet-tasting liquid used to keep products moist and soft.
  • E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.
  • E955 Sucralose Sucralose is a sweetener made by chlorinating sugar.
  • E960 Steviol glycosides Steviol glycosides are sweet compounds extracted and purified from the leaves of the stevia plant.
  • E968 Erythritol Humectants are substances which prevent foods from drying out by counteracting the effect of an atmosphere having a low degree of humidity, or promote the dissolution of a powder in an aqueous medium.
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  • Bulking agent Bulking agents are substances which contribute to the volume of a foodstuff without contributing significantly to its available energy value.
  • Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Humectant Humectants are substances which prevent foods from drying out by counteracting the effect of an atmosphere having a low degree of humidity, or promote the dissolution of a powder in an aqueous medium.
  • Sweetener Sweeteners give sweetness with few or no calories, many at hundreds of times the strength of sugar.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Milk proteins Milk proteins are proteins separated from milk, such as caseinates and whey protein concentrates, added to adjust texture or raise protein content.
2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sweet snacks Products in the category "Sweet snacks" are at least group 3.

How the NOVA groups work

Among 69 protein Energy Bars

From least to most processed, this one ranks 63rd. 94% of the protein Energy Bars here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 69 protein Energy Bars, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 9300605098909, last edited 18 February 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • General information, not medical or dietary advice. Check the pack if you have an allergy.