Is Kellogg's Froot loops sweetened multi grain cereal ultra-processed?

345 g Extruded cereals Sold in the United States and France

Pack of Kellogg's Froot loops sweetened multi grain cereal

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 41 ingredients
  • 5 additives
  • Nutri-Score D

Less processed extruded cereals

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Sugar (processing marker), corn flour blend (yellow corn flour, degerminated yellow corn flour), wheat flour, oat flour, oat fiber (ultra-processing marker), soluble corn fiber (ultra-processing marker), contains 2% and less of partially hydrogenated vegetable oil (coconut, soybean, cottonseed), salt (processing marker), red 40 (ultra-processing marker), natural flavor (ultra-processing marker), blue 2 (ultra-processing marker), turmeric color (ultra-processing marker), yellow 6 (ultra-processing marker), annatto color, blue 1 (ultra-processing marker), bht for freshness, vitamins, minerals (vitamin c (sodium ascorbate, ascorbic acid)), niacinamide, reduced iron, zinc oxide, vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamins, vitamin b1, thiamin hydrochloride, vitamin a palmitate, folic acid, vitamins, vitamin d, vitamin b12

Additives: E100 Curcumin , E110 Sunset yellow FCF , E129 Allura red , E132 Indigotine , E133 Brilliant blue FCF

As written on the pack

Sugar, corn flour blend (whole grain yellow corn flour, degerminated yellow corn flour), wheat flour, whole grain oat flour, oat fiber, soluble corn fiber, contains 2% or less of partially hydrogenated vegetable oil (coconut, soybean and/or cottonseed), salt, red 40, natural flavor, blue 2, turmeric color, yellow 6, annatto color, blue 1, bht for freshness. vitamins and minerals: vitamin c (sodium ascorbate and ascorbic acid), niacinamide, reduced iron, zinc oxide, vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamin b1 (thiamin hydrochloride), vitamin a palmitate, folic acid, vitamin d, vitamin b12.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E100 Curcumin Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
  • E110 Sunset yellow FCF Sunset yellow FCF is a synthetic orange azo dye (FD&C Yellow No. 6 in the US).
  • E129 Allura red Allura red AC is a synthetic red azo dye (FD&C Red No. 40 in the US).
  • E132 Indigotine Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
  • E133 Brilliant blue FCF Brilliant blue FCF is a synthetic blue dye, listed in the US as FD&C Blue No. 1.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 373 extruded cereals

From least to most processed, this one ranks 356th. 64% of the extruded cereals here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 373 extruded cereals, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0038000391187, last edited 4 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.