Is it ultra-processed?
Menu

Is Genius Gluten Free 4 Crumpets ultra-processed?

200g Crumpets Sold in the United Kingdom and France

Pack of Genius Gluten Free 4 Crumpets

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 30 ingredients
  • 3 additives
  • Nutri-Score C

Less processed special breads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Water, Tapioca Starch, Rice Flour, Vegetable Oils (Rapeseed Vegetable Oils, Sunflower Vegetable Oils), Currants 6%, Raisins 6%, Sultanas 6%, Potato Flakes, Sugar, Psyllium Husk, Yeast, Mixed Peel 2% (Glucose-Fructose Syrup, Orange Peel, Lemon Peel, Salt, Acidity Regulator (Citric Acid)), Humectant (Glycerol), Stabiliser (Hydroxypropyl Methyl Cellulose), Spices, Salt, flavours, hydrogenated fat, WARNING Extra care has been taken to remove stalks, although some may remain

Additives: E330 Citric acid , E422 Glycerol , E464 Hydroxypropyl methyl cellulose

As written on the pack

Water, Tapioca Starch, Rice Flour, Vegetable Oils [Rapeseed, Sunflower], Currants (6%), Raisins (6%), Sultanas (6%), Potato Flakes, Sugar, Psyllium Husk Powder, Yeast, Mixed Peel (2%) [Glucose-Fructose Syrup, Orange Peel, Lemon Peel, Salt, Acidity Regulator (Citric Acid)], Humectant (Glycerol), Stabiliser (Hydroxypropyl Methyl Cellulose), Spices, Salt. NO ARTIFICIAL COLOURS, FLAVOURS OR HYDROGENATED FAT. WARNING Extra care has been taken to remove stalks, although some may remain.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E422 Glycerol Glycerol is a sweet-tasting liquid used to keep products moist and soft.
  • E464 Hydroxypropyl methyl cellulose Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Humectant Humectants are substances which prevent foods from drying out by counteracting the effect of an atmosphere having a low degree of humidity, or promote the dissolution of a powder in an aqueous medium.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Hydrogenated fat An ingredient mostly produced industrially and rarely used in home kitchens.
  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
  • Fructose Fructose is the sugar found naturally in fruit and honey, but as an ingredient it is refined industrially, mostly from corn starch.
4 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 8 crumpets

From least to most processed, this one ranks 8th. 88% of the crumpets here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 8 crumpets, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5060195902768, last edited 13 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.