Is it ultra-processed?
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Is Asda Exceptional 4 Brioche Burger Buns ultra-processed?

Hamburger buns Sold in the United Kingdom

Pack of Asda Exceptional 4 Brioche Burger Buns

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 30 ingredients
  • 5 additives
  • Nutri-Score C

Less processed hamburger buns

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Fortified Wheat Flour, Wheat Flour, Cala Carbonate, Folic Acid, Iron, Niacin, Thiamin, Water, Sugar, Unsalted Butter, Skimmed Milk Powder, Free Range hole Egg Powder 1%, Yeast, Spirit Vinegar, Salt, Pea Protein, Soya Flour, mono- and Diacetyl Tartaric Acid Esters mono- and Diglycerides of Sodium Stearoyl-2-Lactylate, mono- and Diglycerides of Fatty Acids, Palm Fat, Sur flower Oil, Caickonopionate, Rapeseed Oil, Flavouring, Ascorbic Acid, Maltodextrin, Dext ose, Maize Starch, Carotenes, Allergy Advice!

Additives: E160a Carotene , E300 Ascorbic acid , E471 Mono- and diglycerides of fatty acids , E481 Sodium stearoyl-2-lactylate , E502 Carbonates

Also detected, but not matched to one ingredient: E481 Sodium stearoyl-2-lactylate.

As written on the pack

Fortified Wheat Flour (Wheat Flour, Cala Carbonate, Folic Acid, Iron, Niacin, Thiamin], Water, Sugar, Unsalted Butter (Milk) (6%), Skimmed Milk Powder, Free Range hole Egg Powder (1%), Yeast. Spirit Vinegar, Salt, Pea Protein, Soya Flour, Emulsifiers (Mono - and Diacetyl Tartaric Acid Esters Mono - and Diglycerides of Sodium Stearoyl-2-Lactylate, Mono-and Diglycerides of Fatty Acids), Palm Fat, Sur flower Oil, Preservative (Caickonopionate), Rapeseed Oil, Flavouring, Flour Treatment Agent (Ascorbic Acid), Maltodextrin, Dext ose, Maize Starch, Colour (Carotenes). Allergy Advice!

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E160a Carotene Carotenes are orange-yellow pigments, either synthesised or extracted from carrots, algae or palm oil.
  • E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.
  • E481 Sodium stearoyl-2-lactylate Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Maltodextrin Maltodextrin is a white powder made by partly breaking down starch.
5 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Butter Butter, the fat churned from cream.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Milk powder Milk powder is milk with the water evaporated off: a preserved form of a whole food rather than an industrial extract.

How the NOVA groups work

Among 55 hamburger buns

From least to most processed, this one ranks 29th. 96% of the hamburger buns here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 55 hamburger buns, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5063089498941, last edited 30 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.