Is M&S Bakery Tiger Bloomer ultra-processed?

800g Breads Sold in the United Kingdom

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Emulsifier
Vegetable fiber
E471 Mono- and diglycerides of fatty acids
E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids

16 ingredients
4 additives
Nutri-Score B

Less processed breads

Crafted Signature Sourdough Bread Marks & Spencer 7 ingredients · no additives NOVA group 1
Slow Fermented White Sourdough Toastie Loaf Co-op Irresistible 9 ingredients · no additives NOVA group 1
Rye sourdough flatbread - M&S Food Marks & Spencer 7 ingredients · no additives NOVA group 1
Spelt Sourdough Bread Waitrose 8 ingredients · no additives NOVA group 1

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Water, Rice Flour, Wheat Fibre (ultra-processing marker), Yeast (Yeast, Vitamin D Yeast), Salt (processing marker), Rapeseed Oil, Palm Oil, Emulsifier (ultra-processing marker) (e472e (ultra-processing marker)), e471 (ultra-processing marker), Flour Treatment Agent (e920), Ascorbic Acid, Sugar (processing marker)

Additives: E300 Ascorbic acid , E471 Mono- and diglycerides of fatty acids , E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids , E920 L-cysteine

As written on the pack

Wheatflour contains Gluten (with Wheatflour, Calcium Carbonate, Iron, Niacin, Thiamin), Water, Rice Flour, Wheat Fibre (contains Gluten), Yeast (Yeast, Vitamin D Yeast), Salt, Rapeseed Oil, Palm Oil, Emulsifier: E472e, E471, Flour Treatment Agent: E920, Ascorbic Acid, Sugar.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.
E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.

2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Salt Salt, added for taste and preservation.
Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 2,388 breads

From least to most processed, this one ranks 1854th. 71% of the breads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 2,388 breads, least processed first

About this information

Data from this product on Open Food Facts (barcode 29075805, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of B (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.