Is Lovebird Honey O's ultra-processed?

7 oz Breakfast cereals Sold in the United States

It's processed, but not ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Whole foods combined with:

Honey
Salt
Sugar
Vegetable oil

7 ingredients
No additives
Nutri-Score C

Less processed breakfast cereals

Sprouted Rolled Oats One Degree Organic Foods 1 ingredient · no additives NOVA group 1
Old Fashioned Oats Quaker Oats 1 ingredient · no additives NOVA group 1
Quick 1-Minute Oats Quaker Oats 1 ingredient · no additives NOVA group 1
Old Fashioned 100% Whole Grain Rolled Oats Quaker Oats 1 ingredient · no additives NOVA group 1

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Buckwheat flour, cassava flour, honey (processing marker), coconut sugar (processing marker), coconut oil (processing marker), sea salt (processing marker), vanilla extract

As written on the pack

Buckwheat flour, cassava flour, honey, coconut sugar, coconut oil, sea salt, vanilla extract.

What makes it processed

Culinary ingredients

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Honey Honey, used as a sweetener.
Salt Salt, added for taste and preservation.
Sugar Sugar refined from sugar cane or beet.
Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 1,868 breakfast cereals

From least to most processed, this one ranks 336th. 60% of the breakfast cereals here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 1,868 breakfast cereals, least processed first

About this information

Data from this product on Open Food Facts (barcode 0860005141913, last edited 1 June 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.