Is Kellogg's Wheat bran cereal ultra-processed?

530g Wheat bran sticks Sold in Australia and New Zealand

Pack of Kellogg's Wheat bran cereal

It's processed, but not ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Whole foods combined with:

  • 13 ingredients
  • No additives

Less processed extruded cereals

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Wheat bran 85%, sugar (processing marker), barley malt extract, salt (processing marker), minerals (iron, zinc oxide), vitamins, niacin, vitamin B6, riboflavin, folate (Natural source of magnesium)

As written on the pack

Wheat bran (85%), sugar, barley malt extract, salt, minerals (iron, zinc oxide), vitamins (niacin, vitamin B6, riboflavin, folate). (Natural source of magnesium).

What makes it processed

Culinary ingredients

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 10 wheat bran sticks

From least to most processed, this one ranks 3rd. 0% of the wheat bran sticks here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 10 wheat bran sticks, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 9310055536494, last edited 21 April 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • General information, not medical or dietary advice. Check the pack if you have an allergy.