Is it ultra-processed?
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Is Kellogg's Cracklin' Oat Bran ultra-processed?

16.5 oz Extruded cereals Sold in the United States

Pack of Kellogg's Cracklin' Oat Bran

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 32 ingredients
  • 2 additives
  • Nutri-Score D

Less processed extruded cereals

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

oats, sugar, wheat bran, paim oil, oat bran, corn syrup, wheat starch, coconut, contains 2% and less of molasses, cinnamon, malt extract, natural flavor, salt, soy lecithin, nutmeg, Vitamins, Minerals (Reduced iron), niacinamide, vitamin B₁ (thiamin hydrochloride), vitamin B6 (pyridoxine hydrochloride), vitamins, vitamin B2, riboflavin, folic acid, vitamins, vitamin D3, vitamin B12, coconut, soy ingredients

Additives: E322 Lecithins , E322i Lecithin

As written on the pack

Whole grain oats, sugar, wheat bran, paim oil, oat bran, corn syrup, wheat starch, coconut, contains 2% or less of molasses, cinnamon, malt extract, natural flavor, salt, soy lecithin, nutmeg. Vitamins and Minerals: Reduced iron, niacinamide, vitamin B₁ (thiamin hydrochloride), vitamin B6 (pyridoxine hydrochloride), vitamin B2 (riboflavin), folic acid, vitamin D3, vitamin B12. CONTAINS WHEAT, COCONUT AND SOY INGREDIENTS.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 373 extruded cereals

From least to most processed, this one ranks 246th. 64% of the extruded cereals here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 373 extruded cereals, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0038000198786, last edited 4 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.