Is it ultra-processed?
Menu

Is Great Value Fruit & Yogurt Awake ultra-processed?

Breakfast cereals Sold in the United States

Pack of Great Value Fruit & Yogurt Awake

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 60 ingredients
  • 13 additives
  • Nutri-Score D

Less processed breakfast cereals

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Rice, wheat, sugar, wheat bran, rolled oats, soluble wheat fiber, powdered sugar (sugar, cornstarch), contains 2% and less of corn syrup, rice flour, salt, malted barley syrup, vegetable oils (palm kernel, canola), dried apples, dextrose, wheat flakes, wheat flour, honey, natural flavor, nonfat dry milk, yogurt powder (nonfat milk), soy lecithin, molasses, artificial flavor, citric acid, cornstarch, degermed yellow corn meal, mixed tocopherols, bht added to preserve freshness, malic acid, trisodium phosphate, added color, baking soda, red 40, blue 1, calcium stearate, sodium sulfite (to promote color retention), vitamins, minerals (sodium ascorbate (vitamin c)), alpha tocopherol acetate (vitamin e), reduced iron, niacinamide, pyridoxine hydrochloride (vitamin b6), vitamin a palmitate, riboflavin, thiamine mononitrate (vitamin b1), folic acid, vitamins, vitamin d, vitamin b12

Additives: E129 Allura red , E133 Brilliant blue FCF , E221 Sodium sulphite , E296 Malic acid , E306 Tocopherol-rich extract , E321 Butylated hydroxytoluene , E322 Lecithins , E322i Lecithin , E330 Citric acid , E339 Sodium phosphates , E339iii Trisodium phosphate , E500 Sodium carbonates , E500ii Sodium hydrogen carbonate

As written on the pack

Rice, whole grain wheat, sugar, wheat bran, whole grain rolled oats, soluble wheat fiber, powdered sugar (sugar, cornstarch), contains 2% or less of corn syrup, rice flour, salt, malted barley syrup, vegetable oils (palm kernel and canola), dried apples, dextrose, wheat flakes, whole grain wheat flour, honey, natural flavor, nonfat dry milk, nonfat yogurt powder (cultured nonfat milk), soy lecithin, molasses, artificial flavor, citric acid, cornstarch, degermed yellow corn meal, mixed tocopherols and bht added to preserve freshness, malic acid, trisodium phosphate, added color, baking soda, red 40, blue 1, calcium stearate, sodium sulfite (to promote color retention). vitamins and minerals: sodium ascorbate (vitamin c), alpha tocopherol acetate (vitamin e), reduced iron, niacinamide, pyridoxine hydrochloride (vitamin b6), vitamin a palmitate, riboflavin (vitamin b2), thiamine mononitrate (vitamin b1), folic acid, vitamin d, vitamin b12.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E129 Allura red Allura red AC is a synthetic red azo dye (FD&C Red No. 40 in the US).
  • E133 Brilliant blue FCF Brilliant blue FCF is a synthetic blue dye, listed in the US as FD&C Blue No. 1.
  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • Colour Colours are added to restore colour lost in processing or to make a product look more appealing.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Dextrose Dextrose is pure glucose crystallised from starch-derived syrup.
  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
6 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Honey Honey, used as a sweetener.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
  • Milk powder Milk powder is milk with the water evaporated off: a preserved form of a whole food rather than an industrial extract.

How the NOVA groups work

Among 1,868 breakfast cereals

From least to most processed, this one ranks 1840th. 60% of the breakfast cereals here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 1,868 breakfast cereals, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0078742183923, last edited 31 July 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.