Is Asda Wrap ultra-processed?

8, 488 g Wheat flatbreads Sold in the United Kingdom

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

E422 Glycerol
E450 Diphosphates
E471 Mono- and diglycerides of fatty acids

22 ingredients
8 additives
Nutri-Score B

Less processed wheat flatbreads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Wheat Flour, Water, Palm Oil, Glycerol (ultra-processing marker), Sugar (processing marker), Diphosphates (ultra-processing marker), Sodium Carbonates, Fortified Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin (B3), Thiamin (B1)), Citric Acid, mono- and Diglycerides of Fatty Acids (ultra-processing marker), Potassium Sorbate (processing marker), Calcium Propionate, Salt (processing marker), Wheat Starch (processing marker), L-Cysteine

Additives: E202 Potassium sorbate , E282 Calcium propionate , E330 Citric acid , E422 Glycerol , E450 Diphosphates , E471 Mono- and diglycerides of fatty acids , E500 Sodium carbonates , E920 L-cysteine

As written on the pack

Wholemeal Wheat Flour, Water, Palm Oil, Humectant (Glycerol), Sugar, Raising Agents (Diphosphates, Sodium Carbonates), Fortified Wheat Flour [Wheat Flour, Calcium Carbonate, Iron, Niacin (B3), Thiamin (B1)], Acidity Regulator (Citric Acid), Emulsifier (Mono - and Diglycerides of Fatty Acids), Preservatives (Potassium Sorbate, Calcium Propionate), Salt, Wheat Starch, Flour Treatment Agent (L-Cysteine).

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E422 Glycerol Glycerol is a sweet-tasting liquid used to keep products moist and soft.
E450 Diphosphates Diphosphates are phosphate salts used as raising agents in baking powder, and to hold water in processed meats and cheese.
E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.

4 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

E202 Potassium sorbate Preservatives are substances which prolong the shelf-life of foods by protecting them against deterioration caused by micro-organisms and/or which protect against growth of pathogenic micro-organisms.
Salt Salt, added for taste and preservation.
Starch Starch extracted from cereals or potatoes, used to thicken.
Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 149 wheat flatbreads

From least to most processed, this one ranks 51st. 92% of the wheat flatbreads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 149 wheat flatbreads, least processed first

About this information

Data from this product on Open Food Facts (barcode 5051413481905, last edited 29 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of B (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.