Is The Paleo Foods Co Peanut Butter Dark Choc and Rock Salt Granola ultra-processed?

Breakfast cereals Sold in the United Kingdom

Pack of The Paleo Foods Co Peanut Butter Dark Choc and Rock Salt Granola

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 16 ingredients
  • 1 additive
  • Nutri-Score C

Less processed breakfast cereals

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Oats 45%, Peanut Butter 14%, Rice Syrup, Sunflower Oil (processing marker), Dark Chocolate Curls 6%, Sugar (processing marker), Cocoa Mass, Cocoa Butter, Emulsifier (ultra-processing marker), Lecithins (ultra-processing marker) (Sunflower, Rapeseed), Roasted Peanuts 6%, Peanut Flour, Chicory Root Fibre (ultra-processing marker), Rock Salt (processing marker)

Additives: E322 Lecithins

As written on the pack

Wholegrain Oats (45%), Peanut Butter (14%), Rice Syrup, Sunflower Oil, Dark Chocolate Curls (6%) (Sugar, Cocoa Mass, Cocoa Butter, Emulsifier (Lecithins (Sunflower, Rapeseed]), Roasted Peanuts (6%), Peanut Flour, Chicory Root Fibre, Rock Salt.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 1,869 breakfast cereals

From least to most processed, this one ranks 1504th. 60% of the breakfast cereals here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 1,869 breakfast cereals, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5060375300186, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.