Is Sainsbury's Pilau rice ultra-processed?
Yes, it's ultra-processed
- 1 Unprocessed
- 2 Kitchen staple
- 3 Processed
- 4 Ultra-processed
Signs of ultra-processing in its ingredients:
- 17 ingredients
- 1 additive
- Nutri-Score B
Less processed rices
Ingredients
Ultra-processing Processing
Parboiled Long Grain Rice 95%, Vegetable Oil (processing marker) (Sunflower Oil, Rapeseed Oil), Natural Flavouring (ultra-processing marker), Onion, Cumin Seeds 0.2%, Yeast Powder, Fennel Seeds 0.2%, Turmeric Powder, Onion, Cardamom, Fennel, Clove, Colour (ultra-processing marker) (Curcumin (ultra-processing marker)), Cinnamon Powder
Additives: E100 Curcumin
As written on the pack
Cooked Parboiled Long Grain Rice (95%), Vegetable Oil (Sunflower Oil, Rapeseed Oil), Natural Flavouring, Onion, Cumin Seeds (0.2%), Yeast Powder, Fennel Seeds (0.2%), Turmeric Powder, Onion Powder, Cardamom, Fennel Powder, Clove Powder, Colour: Curcumin; Cinnamon Powder.
What makes it ultra-processed
Cosmetic additives
Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.
- E100 Curcumin Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
- Colour Colours are added to restore colour lost in processing or to make a product look more appealing.
- Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
1 ingredient that would only make it processed
Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.
- Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
Among 293 rices
From least to most processed, this one ranks 260th. 35% of the rices here are ultra-processed.
About this information
- Data from this product on Open Food Facts (barcode 01793673, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
- Photo: Open Food Facts contributors, CC BY-SA 3.0.
- The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
- NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of B (from A, best, to E).
- General information, not medical or dietary advice. Check the pack if you have an allergy.