Is it ultra-processed?
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Is Rowan hill 4 large soft brown rolls ultra-processed?

Breads Sold in the United Kingdom

Pack of Rowan hill 4 large soft brown rolls

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 29 ingredients
  • 5 additives
  • Nutri-Score C

Less processed breads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

wheat flour (wheat flour, calcium carbonate, iron, niacin, thiamin), water, wheat bran, sugar, yeast, improver (soya flour, acidity regulator (calcium carbonate), emulsifiers (mono- and diacetyl tartaric acid esters of mono- and diglycerides of fatty acids), sodium stearoyl-2-lactylate, wheat flour, flour treatment agent (ascorbic acid), enzymes), salt, rapeseed oil, wheat gluten, flour treatment agent (l-cysteine), preservative (calcium propionate), including cereals containing gluten

Additives: E282 Calcium propionate , E300 Ascorbic acid , E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids , E481 Sodium stearoyl-2-lactylate , E920 L-cysteine

As written on the pack

wheat flour (wheat flour, calcium carbonate, iron, niacin, thiamin), water, wheat bran, sugar, yeast, improver (soya flour, acidity regulator: calcium carbonate, emulsifiers: mono - and diacetyl tartaric acid esters of mono - and diglycerides of fatty acids, sodium stearoyl-2-lactylate, wheat flour, flour treatment agent: ascorbic acid, enzymes), salt, rapeseed oil, wheat gluten, flour treatment agent: l-cysteine, preservative: calcium propionate, allergy advice: for allergens , including cereals containing gluten, see ingredients in bold, may also contain nuts,

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Preservative Preservatives slow spoilage by microbes.
  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 2,388 breads

From least to most processed, this one ranks 1904th. 71% of the breads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 2,388 breads, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 4056489129066, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.