Is Marks & Spencers M&S high protein white rolls ultra-processed?

280g Bread rolls Sold in the United Kingdom

Pack of Marks & Spencers M&S high protein white rolls

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 21 ingredients
  • 4 additives
  • Nutri-Score A

Less processed bread rolls

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Water, Wheat Protein, Golden Linseed, Rapeseed Oil, Wheatflour, Wheat Gluten (ultra-processing marker), Wheat Fibre (ultra-processing marker), Salt (processing marker), Yeast (Yeast, Vitamin D Yeast), e471 (ultra-processing marker), e472e (ultra-processing marker), Yeast Protein, Palm Oil, Pea Protein, Calcium Sulphate, Palm Fat, Dextrose (ultra-processing marker), Ascorbic Acid, Cornflour

Additives: E300 Ascorbic acid , E471 Mono- and diglycerides of fatty acids , E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids , E516 Calcium sulphate

As written on the pack

Wheatflour contains Gluten (with Wheatflour, Calcium Carbonate, Iron, Niacin, Thiamin), Water, Wheat Protein (contains Gluten), Golden Linseed, Rapeseed Oil, Dried Fermented Wheatflour (contains Gluten), Wheat Gluten, Wheat Fibre (contains Gluten), Salt, Yeast (Yeast, Vitamin D Yeast), Emulsifier: E471, E472e, Yeast Protein, Palm Oil, Pea Protein, Acidity Regulator: Calcium Sulphate, Palm Fat, Dextrose, Flour Treatment Agent: Ascorbic Acid, Cornflour.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Dextrose Dextrose is pure glucose crystallised from starch-derived syrup.
  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
1 ingredient that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.

How the NOVA groups work

Among 63 bread rolls

From least to most processed, this one ranks 54th. 79% of the bread rolls here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 63 bread rolls, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 29387960, last edited 26 August 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of A (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.