Is Kelloggs Crunchy nut granola chocolate moca flavour ultra-processed?

350g Mueslis Sold in the United Kingdom and Ireland

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Emulsifier
Flavouring
E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids

22 ingredients
1 additive
Nutri-Score D

Less processed mueslis

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Whole oats 52%, sugar (processing marker), certified sustainable palm cil, wheat flour, milk chocolate curls 3.5%, sugar (processing marker), cocoa mass, cocoa butter, whole milk powder (processing marker), skimmed milk powder (processing marker), emulsifier (ultra-processing marker) (soy lecithin} natural vanilla flavouring), almonds 3%, barley flour, maize flour, fat reduced cocoa powder, natural flavouring (ultra-processing marker), salt (processing marker), molasses (processing marker), emulsifier (ultra-processing marker) (e472e (ultra-processing marker)), soy flour

Additives: E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids

As written on the pack

Whole oats (52%), sugar, certified sustainable palm cil, wheat flour, milk chocolate curls (3.5%) (sugar, cocoa mass, cocoa butter, whole milk powder, skimmed milk powder, emulsifier (soy lecithin} natural vanilla flavouring), almonds (3%), barley flour, maize flour, fat reduced cocoa powder, natural flavouring, salt, molasses, emulsifier (E472e), soy flour.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E472e Mono- and diacetyltartaric acid esters of mono- and diglycerides of fatty acids Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.
Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Salt Salt, added for taste and preservation.
Sugar Sugar refined from sugar cane or beet.
Milk powder Milk powder is milk with the water evaporated off: a preserved form of a whole food rather than an industrial extract.

How the NOVA groups work

Among 515 mueslis

From least to most processed, this one ranks 447th. 66% of the mueslis here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 515 mueslis, least processed first

About this information

Data from this product on Open Food Facts (barcode 5059319021522, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.