Is I can't believe It's not Butter! the ORIGINAL ultra-processed?
Yes, it's ultra-processed
- 1 Unprocessed
- 2 Kitchen staple
- 3 Processed
- 4 Ultra-processed
Signs of ultra-processing in its ingredients:
- Colour
- Flavouring
- E160a Carotene
- E322 Lecithins
- E415 Xanthan gum
- E435 Polyoxyethylene sorbitan monostearate
- 12 ingredients
- 9 additives
Less processed vegetable oils
-
Extra Virgin Olive Oil
Terra Delyssa
1 ingredient · no additives
NOVA group
2
-
Avocado Oil Spray
Chosen Foods
1 ingredient · no additives
NOVA group
2
-
Organic Virgin Coconut Oil
Kirkland Signature
1 ingredient · no additives
NOVA group
2
-
Organic extra virgin olive oil
Terra Delyssa
1 ingredient · no additives
NOVA group
2
Ingredients
Ultra-processing Processing
water, soybean oil, salt, xanthan gum (ultra-processing marker), soy lecithin (ultra-processing marker), polysorbate 60 (ultra-processing marker), lactic acid, potassium sorbate, calcium disodium edta, NATURAL and ARTIFICIAL FLAVOR (ultra-processing marker), beta carotene (ultra-processing marker) (color (ultra-processing marker))
Additives: E160a Carotene , E160ai Beta-carotene , E202 Potassium sorbate , E270 Lactic acid , E322 Lecithins , E322i Lecithin , E385 Calcium disodium ethylenediaminetetraacetate , E415 Xanthan gum , E435 Polyoxyethylene sorbitan monostearate
As written on the pack
WATER, SOYBEAN OIL, SALT, XANTHAN GUM, SOY LECITHIN, POLYSORBATE 60, LACTIC ACID, POTASSIUM SORBATE AND CALCIUM DISODIUM EDTA, NATURAL AND ARTIFICIAL FLAVOR, BETA CAROTENE (COLOR)
What makes it ultra-processed
Cosmetic additives
Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.
- E160a Carotene Carotenes are orange-yellow pigments, either synthesised or extracted from carrots, algae or palm oil.
- E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
- E415 Xanthan gum Xanthan gum is a thickener made by fermenting sugar with the bacterium Xanthomonas campestris.
- E435 Polyoxyethylene sorbitan monostearate Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
- Colour Colours are added to restore colour lost in processing or to make a product look more appealing.
- Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
Among 359 vegetable oils
From least to most processed, this one ranks 358th. 10% of the vegetable oils here are ultra-processed.
About this information
- Data from this product on Open Food Facts (barcode 0040600341226, last edited 13 August 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
- Photo: Open Food Facts contributors, CC BY-SA 3.0.
- The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
- General information, not medical or dietary advice. Check the pack if you have an allergy.