Is it ultra-processed?
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Is Hindustan Unilever Limited Mixed Fruit Jam ultra-processed?

500g Mixed fruit jams Sold in Canada and India

Pack of Hindustan Unilever Limited Mixed Fruit Jam

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 25 ingredients
  • 4 additives
  • Nutri-Score D

Less processed fruit jams

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

sugar, mixed fruit pulp blend 60%, papaya, pear, apple juice, banana pulp pineapple juice, orange juice, mango, grape juice, acidity regulator, e330, thickener, e440, 10dised salt, vitamins, mineral, preservative, e202, natural flavouring substances, food colour, e122 NUMBER OF SERVES PER PACK (approx, 25), per serve (1 Tbsp)

Additives: E122 Azorubine , E202 Potassium sorbate , E330 Citric acid , E440 Pectins

Also detected, but not matched to one ingredient: E122 Azorubine.

As written on the pack

SUGAR, MIXED FRUIT PULP BLEND - 60% (PAPAYA PULP, PEAR PULP, APPLE JUICE, BANANA PULP PINEAPPLE JUICE, ORANGE JUICE, MANGO PULP, GRAPE JUICE), ACIDITY REGULATOR-E330, THICKENER-E440, 10DISED SALT, VITAMINS & MINERAL, PRESERVATIVE-E202, NATURAL FLAVOURING SUBSTANCES, FOOD COLOUR-E122 NUMBER OF SERVES PER PACK: APPROX. 25, PER SERVE: 20 g (1 Tbsp)

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E122 Azorubine Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
  • E440 Pectins Pectins are gelling agents extracted from citrus peel or apple pomace.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Thickener Thickeners, often gums or modified starches, make liquids more viscous so that a product feels richer than its ingredients alone would make it.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • E202 Potassium sorbate Preservatives are substances which prolong the shelf-life of foods by protecting them against deterioration caused by micro-organisms and/or which protect against growth of pathogenic micro-organisms.
  • Preservative Preservatives slow spoilage by microbes.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 16 mixed fruit jams

From least to most processed, this one ranks 16th. 94% of the mixed fruit jams here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 16 mixed fruit jams, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 8901030831706, last edited 19 June 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.