Is it ultra-processed?
Menu

Is Harvest Morn Crisp cereal strawberry ultra-processed?

500 g Cereals with fruits Sold in the United Kingdom and Ireland

Pack of Harvest Morn Crisp cereal strawberry

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 11 ingredients
  • No additives
  • Nutri-Score D

Less processed cereals with fruits

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

oat flakes 47%, Sugar, rice crisp 13% (Rice Flour, Sugar, Barley Malt Extract, Calcium Carbonate), wheat flakes 7%, Palm Oil, strawberry 2%, Flavouring

As written on the pack

OAT FLAKES (47%), Sugar, RICE CRISP (13%) [Rice Flour, Sugar, Barley Malt Extract, Calcium Carbonate], WHEAT FLAKES (7%), Palm Oil, FREEZE DRIED STRAWBERRY PIECES (2%), Flavouring

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
1 ingredient that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 224 cereals with fruits

From least to most processed, this one ranks 109th. 60% of the cereals with fruits here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 224 cereals with fruits, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 4088600248493, last edited 12 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.