Is Genius Gluten Free Multi Seeded Farmhouse ultra-processed?

Sliced breads Sold in the United Kingdom

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Humectant
Vegetable fiber
E415 Xanthan gum
E422 Glycerol
E464 Hydroxypropyl methyl cellulose

29 ingredients
4 additives
Nutri-Score B

Less processed sliced breads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

water, starches (processing marker) (tapioca, maize, potato), rice flour, seeds 11% (sunflower, linseed, poppy), bamboo fibre (ultra-processing marker), rapeseed oil, yeast, egg white, psylium husk, humectant (ultra-processing marker) (vegetable glycerol (ultra-processing marker)), caster sugar (processing marker), salt (processing marker), stabiliser, hydroxypropyl methyl cellulose (ultra-processing marker), xanthan gum (ultra-processing marker), preservatives (processing marker) (calcium propionate, potassium sorbate), apple extract allergy advice, made without wheat suitable for coeliacs and how to store (our bread keeps better when it's cool and dry, want to save some for later? check the bag is sealed and pop it in)

Additives: E282 Calcium propionate , E415 Xanthan gum , E422 Glycerol , E464 Hydroxypropyl methyl cellulose

As written on the pack

water, starches (tapioca, maize, potato), rice flour, seeds (11%) (sunflower, linseed, poppy), bamboo fibre, rapeseed oil, yeast, dried egg white, psylium husk, humectant (vegetable glycerol), caster sugar, salt, stabiliser (hydroxypropyl methyl cellulose, xanthan gum, preservatives (calcium propionate, potassium sorbate) apple extract allergy advice: for allergens, see ingredients in bold. made without wheat suitable for coeliacs and vegetarians how to store: our bread keeps better when it's cool and dry. want to save some for later? check the bag is sealed and pop it in

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E415 Xanthan gum Xanthan gum is a thickener made by fermenting sugar with the bacterium Xanthomonas campestris.
E422 Glycerol Glycerol is a sweet-tasting liquid used to keep products moist and soft.
E464 Hydroxypropyl methyl cellulose Emulsifiers are substances which make it possible to form or maintain a homogenous mixture of two or more immiscible phases such as oil and water in a foodstuff.
Humectant Humectants are substances which prevent foods from drying out by counteracting the effect of an atmosphere having a low degree of humidity, or promote the dissolution of a powder in an aqueous medium.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.

4 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Preservative Preservatives slow spoilage by microbes.
Salt Salt, added for taste and preservation.
Starch Starch extracted from cereals or potatoes, used to thicken.
Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 389 sliced breads

From least to most processed, this one ranks 361st. 87% of the sliced breads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 389 sliced breads, least processed first

About this information

Data from this product on Open Food Facts (barcode 5060746960513, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of B (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.