Is it ultra-processed?
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Is For Goodness Shakes protein chocolate flavour shake ultra-processed?

330ml Protein shakes Sold in the United Kingdom

Pack of For Goodness Shakes protein chocolate flavour shake

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 16 ingredients
  • 4 additives

Less processed protein shakes

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Skimmed Milk 89%, Water, Milk protein concentrate 2.7%, Fat reduced cocoa powder 1.5%, Stabilisers (cellulose, cellulose gum, gellan gum), Flavouring, vitamins, niacin, vitamin D, vitamin B12, folic acid, Sweetener (sucralose)

Additives: E418 Gellan gum , E460 Cellulose , E466 Sodium carboxy methyl cellulose , E955 Sucralose

As written on the pack

Skimmed Milk (89%), Water, Milk protein concentrate (2.7%), Fat reduced cocoa powder (1.5%), Stabilisers (cellulose, cellulose gum, gellan gum), Flavouring, Vitamins (niacin, vitamin D, vitamin B12, folic acid), Sweetener (sucralose).

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E418 Gellan gum Stabilisers are substances which make it possible to maintain the physico-chemical state of a foodstuff; stabilisers include substances which enable the maintenance of a homogenous dispersion of two or more immiscible substances in a foodstuff, substances which stabilise, retain or intensify an existing colour of a foodstuff and substances which increase the binding capacity of the food, including the formation of cross-links between proteins enabling the binding of food pieces into re-constituted food.
  • E460 Cellulose A food additive used to dissolve, dilute, disperse or otherwise physically modify a food additive or nutrient without altering its function -and without exerting any technological effect itself- in order to facilitate its handling, application or use of the food additive or nutrient.
  • E466 Sodium carboxy methyl cellulose Carboxymethyl cellulose is a thickener made by chemically modifying cellulose from wood or cotton.
  • E955 Sucralose Sucralose is a sweetener made by chlorinating sugar.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Sweetener Sweeteners give sweetness with few or no calories, many at hundreds of times the strength of sugar.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Milk proteins Milk proteins are proteins separated from milk, such as caseinates and whey protein concentrates, added to adjust texture or raise protein content.

How the NOVA groups work

Among 158 protein shakes

From least to most processed, this one ranks 95th. 97% of the protein shakes here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 158 protein shakes, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5060075672507, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • General information, not medical or dietary advice. Check the pack if you have an allergy.