Is Asda Exceptional Wholemeal Superseeded Sliced Loaf ultra-processed?

Wholemeal breads Sold in the United Kingdom

Pack of Asda Exceptional Wholemeal Superseeded Sliced Loaf

It's processed, but not ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Whole foods combined with:

  • 23 ingredients
  • 1 additive
  • Nutri-Score A

Less processed wholemeal breads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Wheat Flour, Water, Mixed Seeds 15% (Sunflower Seed, Brown Linseeds, Millet, Golden Linseeds, Poppy Seeds, Pumpkin Seeds), Wheat Protein, Malted Wheat Flake, Yeast, Vegetable Oils and Fat (Rapeseed Oil, Palm Fat, Palm Oil), Wheat Flour, Salt (processing marker), Rye Flakes, Soya Flour, Spirit Vinegar, Barley Flour, Ascorbic Acid

Additives: E300 Ascorbic acid

As written on the pack

Wholemeal Wheat Flour, Water, Mixed Seeds (15%) [Sunflower Seed, Brown Linseeds, Millet, Golden Linseeds, Poppy Seeds, Pumpkin Seeds], Wheat Protein, Malted Wheat Flake, Yeast, Vegetable Oils and Fat [Rapeseed Oil, Palm Fat, Palm Oil], Fermented Wheat Flour, Salt, Toasted Rye Flakes, Soya Flour, Spirit Vinegar, Barley Flour, Flour Treatment Agent (Ascorbic Acid).

What makes it processed

Culinary ingredients

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.

How the NOVA groups work

Among 102 wholemeal breads

From least to most processed, this one ranks 7th. 85% of the wholemeal breads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 102 wholemeal breads, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5063089798782, last edited 4 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of A (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.