Is Specially Selected Luxury yoghurt ultra-processed?

150 g Fruit yogurts Sold in the United Kingdom

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Flavouring
Modified starch
E440 Pectins

10 ingredients
2 additives
Nutri-Score C

Less processed fruit yogurts

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

yogurt, willamette raspberries 16%, whipping cream, Sugar (processing marker), Modified Maize Starch (ultra-processing marker), Flavourings (ultra-processing marker), Acidity Regulator, Sodium Citrates, Pectins (ultra-processing marker), Black Carrot Juice

Additives: E331 Sodium citrates , E440 Pectins

As written on the pack

YOGURT (MILK) (57%), WILLAMETTE RASPBERRIES (16%), WHIPPING CREAM (MILK) (15%), Sugar, Modified Maize Starch, Flavourings, Acidity Regulator. Sodium Citrates; Stabiliser: Pectins; Black Carrot Juice Concentrate

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

E440 Pectins Pectins are gelling agents extracted from citrus peel or apple pomace.
Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
Modified starch Modified starch is starch altered physically, with enzymes or chemically, so that it thickens, gels or survives freezing and heating better than ordinary starch.

2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Starch Starch extracted from cereals or potatoes, used to thicken.
Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 247 fruit yogurts

From least to most processed, this one ranks 124th. 89% of the fruit yogurts here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 247 fruit yogurts, least processed first

About this information

Data from this product on Open Food Facts (barcode 4088600470290, last edited 27 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.