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Is Shamrock Farms Rockin' Protein Max Strawberry ultra-processed?

19.7 fl oz (582 mL) Protein shakes Sold in the United States

Pack of Shamrock Farms Rockin' Protein Max Strawberry

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 13 ingredients
  • 4 additives

Less processed protein shakes

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

water, skim milk, milk protein concentrate, soluble corn fiber, contains less than 1% of (dipotassium phosphate), sucralose, red beet (for color), carrageenan, lactase enzyme, vitamin a palmitate, vitamin d3

Additives: E340 Potassium phosphates , E340ii Dipotassium phosphate , E407 Carrageenan , E955 Sucralose

As written on the pack

WATER, SKIM MILK, MILK PROTEIN CONCENTRATE, SOLUBLE CORN FIBER, CONTAINS LESS THAN 1% OF: DIPOTASSIUM PHOSPHATE, SUCRALOSE, RED BEET POWDER (FOR COLOR), CARRAGEENAN, LACTASE ENZYME, VITAMIN A PALMITATE AND VITAMIN D3. CONTAINS: MILK

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E407 Carrageenan Carrageenan is a thickener and gelling agent extracted from red seaweed, used widely in dairy desserts, plant-based drinks and processed meats.
  • E955 Sucralose Sucralose is a sweetener made by chlorinating sugar.
  • Colour Colours are added to restore colour lost in processing or to make a product look more appealing.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Milk proteins Milk proteins are proteins separated from milk, such as caseinates and whey protein concentrates, added to adjust texture or raise protein content.
  • Fiber An ingredient mostly produced industrially and rarely used in home kitchens.

How the NOVA groups work

Among 158 protein shakes

From least to most processed, this one ranks 59th. 97% of the protein shakes here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 158 protein shakes, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0028300885998, last edited 3 October 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • General information, not medical or dietary advice. Check the pack if you have an allergy.