Is Nature's Own Thick Sliced Brioche Style Bread ultra-processed?

624 g Sliced breads Sold in the United States

Pack of Nature's Own Thick Sliced Brioche Style Bread

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 26 ingredients
  • 5 additives
  • Nutri-Score D

Less processed sliced breads

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

flour (wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), water, sugar (processing marker), yeast, wheat gluten (ultra-processing marker), butter (processing marker) (made from milk), CONTAINS 2% and LESS OF EACH OF THE FOLLOWING (salt (processing marker)), wheat flour, vinegar, monocalcium phosphate, sunflower lecithin (ultra-processing marker), annatto (ultra-processing marker), turmeric, ascorbic acid, enzymes, soy lecithin (ultra-processing marker), a trivial source of cholesterol

Additives: E160b Annatto , E322 Lecithins , E322i Lecithin , E341 Calcium phosphates , E341i Monocalcium phosphate

As written on the pack

UNBLEACHED ENRICHED FLOUR (WHEAT FLOUR, MALTED BARLEY FLOUR, NIACIN, REDUCED IRON, THIAMIN MONONITRATE, RIBOFLAVIN, FOLIC ACID), WATER, SUGAR, YEAST, WHEAT GLUTEN, BUTTER* (MADE FROM MILK), CONTAINS 2% OR LESS OF EACH OF THE FOLLOWING: SALT, CULTURED WHEAT FLOUR, VINEGAR, MONOCALCIUM PHOSPHATE, SUNFLOWER LECITHIN, ANNATTO, TURMERIC, ASCORBIC ACID, ENZYMES, SOY LECITHIN. *A TRIVIAL SOURCE OF CHOLESTEROL.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E160b Annatto Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Butter Butter, the fat churned from cream.
  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.

How the NOVA groups work

Among 389 sliced breads

From least to most processed, this one ranks 304th. 87% of the sliced breads here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 389 sliced breads, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0072250021319, last edited 5 September 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.