Is Lovebird Cereal ultra-processed?

14 oz Cereals and their products Sold in the United States

It's processed, but not ultra-processed

Whole foods combined with:

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ultra-processing Processing signs are highlighted

cassava flour, coconut sugar (processing marker), honey (processing marker), coconut oil (processing marker), cinnamon, sea salt (processing marker)

As written on the pack

organic cassava flour, organic coconut sugar, organic honey, organic coconut oil, organic cinnamon, sea salt

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Honey Honey, used as a sweetener.
Salt Salt, added for taste and preservation.
Sugar Sugar refined from sugar cane or beet.
Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

From least to most processed, this one ranks 1289th. 57% of the cereals and their products here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

Data from this product on Open Food Facts (barcode 0850060973079, last edited 16 November 2024), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
General information, not medical or dietary advice. Check the pack if you have an allergy.