Is it ultra-processed?
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Is Joseph's Pita Bread ultra-processed?

8 oz Pitas Sold in the United States

Pack of Joseph's Pita Bread

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 33 ingredients
  • 8 additives
  • Nutri-Score A

Less processed pitas

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Water, Whole Wheat Flour, Wheat Gluten, Oat Fiber, Corn Starch, Soy Flour, Soy Protein Isolate, Enriched Wheat Flour (Wheat Flour, Niacin, Reduced Iron, Thiamine Mononitrate, Riboflavin, Folic Acid), Golden Flax Seed, Yeast, Contains Less than 2% of Soybean Oil, Oat Bran, Salt, Calcium Sulfate, Sodium Acid Pyrophosphate, Dextrose, Sodium Bicarbonate, Potassium Sorbate, Fumaric Acid, Monoglyceride, Sodium Metabisulfite, Calcium Propionate, Plant-based L-Cysteine (Microcrystalline Cellulose, Plant-based L-Cysteine, Corn Starch), Enzymes

Additives: E202 Potassium sorbate , E223 Sodium metabisulphite , E282 Calcium propionate , E297 Fumaric acid , E450 Diphosphates , E450i Disodium diphosphate , E460 Cellulose , E460i Microcrystalline cellulose

As written on the pack

Water, Whole Wheat Flour, Wheat Gluten, Oat Fiber, Corn Starch, Soy Flour, Soy Protein Isolate, Enriched Wheat Flour [Wheat Flour, Niacin, Reduced Iron, Thiamine Mono-nitrate, Riboflavin, Folic Acid], Golden Flax Seed, Yeast, Contains Less than 2% of Soybean Oil, Oat Bran, Salt, Calcium Sulfate, Sodium Acid Pyrophosphate, Dextrose, Sodium Bicarbonate, Potassium Sorbate, Fumaric Acid, Monoglyceride, Sodium Metabisulfite, Calcium Propionate, Plant-based L-Cysteine (Microcrystalline Cellulose, Plant-based L-Cysteine, Corn Starch), Enzymes. CONTAINS: Wheat, Soy.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E450 Diphosphates Diphosphates are phosphate salts used as raising agents in baking powder, and to hold water in processed meats and cheese.
  • E460 Cellulose A food additive used to dissolve, dilute, disperse or otherwise physically modify a food additive or nutrient without altering its function -and without exerting any technological effect itself- in order to facilitate its handling, application or use of the food additive or nutrient.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Dextrose Dextrose is pure glucose crystallised from starch-derived syrup.
  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • E202 Potassium sorbate Preservatives are substances which prolong the shelf-life of foods by protecting them against deterioration caused by micro-organisms and/or which protect against growth of pathogenic micro-organisms.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.

How the NOVA groups work

Among 43 pitas

From least to most processed, this one ranks 40th. 37% of the pitas here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 43 pitas, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0074117000949, last edited 6 June 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of A (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.