Is it ultra-processed?
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Is Jordan’s Frusli Red Berry Oat Bars ultra-processed?

6 x 25 g Cereal bars Sold in the United Kingdom

Pack of Jordan’s Frusli Red Berry Oat Bars

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 23 ingredients
  • 2 additives
  • Nutri-Score C

Less processed cereal bars

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

oat flakes, cranberries (sugar, cranberries, sunflower oil), raisins, strawberry, raspberry (cornflour, raspberry puree, strawberry puree, emulsifier (sunflower lecithin)), glucose syrup, oat flour, sugar, honey, vegetable oil (rapeseed vegetable oil, sunflower vegetable oil), rice flour, natural flavouring, hazelnuts

Additives: E322 Lecithins , E322i Lecithin

As written on the pack

Wholegrain oat flakes, sweetened dried diced cranberries (sugar, cranberries, sunflower oil), raisins, strawberry and raspberry flakes (cornflour, raspberry puree, strawberry puree, emulsifier (sunflower lecithin)), glucose syrup, wholegrain oat flour, sugar, honey, vegetable oil (rapeseed and sunflower in varying proportions), rice flour, natural flavouring, chopped roasted hazelnuts

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Glucose syrup Glucose syrup is cheap, keeps products moist and stops sugar from crystallising.
4 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Honey Honey, used as a sweetener.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
  • Sweet snacks Products in the category "Sweet snacks" are at least group 3.

How the NOVA groups work

Among 488 cereal bars

From least to most processed, this one ranks 297th. 91% of the cereal bars here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 488 cereal bars, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5010477368652, last edited 18 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.