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Is Jordans Frusli Juicy Blueberries Chewy Cereal Bars 6 x (180g) ultra-processed?

30 g Fruits cereal bars Sold in the United Kingdom, France and Switzerland

Pack of Jordans Frusli Juicy Blueberries Chewy Cereal Bars 6 x (180g)

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 33 ingredients
  • 1 additive
  • Nutri-Score C

Less processed fruits cereal bars

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

British OAT Flakes 34%, Fruit, Blueberry Infused Diced Cranberries 12%, Sugar, Cranberries, Blueberry Juice, Grape Juice Concentrate, Raisins 7%, Blueberries 1.5% (Blueberries, Sugar), Fruit Puree 1% (Apple Puree, Concentrated Apple Juice, Blueberry, Citrus Fibre, Gelling Agent (Pectin), Concentrates (Carrot, Blueberry), Natural Flavouring), Glucose Syrup, OAT Flour, Sugar, Honey, Vegetable Oil (rapeseed Vegetable Oil, sunflower Vegetable Oil), in varying proportion, Rice Flour, Natural Flavouring, hazelnuts

Additives: E440 Pectins

As written on the pack

British Wholegrain OAT Flakes (34%), Fruit Pieces (Blueberry Infused Diced Cranberries (12%) (Sugar, Cranberries, Blueberry Juice, Grape Juice Concentrate, Raisins (7%), Dried Sweetened Blueberries (1.5%), (Blueberries, Sugar) Fruit Puree Pieces (1%), (Concentrated Apple Puree, Concentrated Apple Juice, Concentrated Blueberry Puree, Citrus Fibre, Gelling Agent (Pectin), Concentrates (Carrot, Blueberry), Natural Flavouring)), Glucose Syrup, Wholegrain OAT Flour, Sugar, Honey, Vegetable Oil (rapeseed and sunflower in varying proportion), Rice Flour, Natural Flavouring, Chopped Roasted HAZELNUTS.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E440 Pectins Pectins are gelling agents extracted from citrus peel or apple pomace.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Gelling agent Gelling agents such as pectin, gelatine or carrageenan set liquids into gels and stabilise textures.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Glucose syrup Glucose syrup is cheap, keeps products moist and stops sugar from crystallising.
  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
4 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Honey Honey, used as a sweetener.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
  • Sweet snacks Products in the category "Sweet snacks" are at least group 3.

How the NOVA groups work

Among 73 fruits cereal bars

From least to most processed, this one ranks 46th. 88% of the fruits cereal bars here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 73 fruits cereal bars, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5010477323194, last edited 17 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.