Is it ultra-processed?
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Is It's Heey Plant Protein - Vanilla ultra-processed?

500g Protein powders Sold in Sweden

Pack of It's Heey Plant Protein - Vanilla

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 16 ingredients
  • 4 additives

Less processed protein powders

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

sojaproteinisolat, SOYAPROTEINISOLAT proteinisolat, arteproteinisolat, smakförstärkare, smagsforstærker (glycin), aromer, ckningsmedel, fortykningsmiddel (e466), sötningsmedel, sødestoffer (sukralos, sulfam k), vitamin B12 (methylcobalamin)

Additives: E466 Sodium carboxy methyl cellulose , E640 Glycine and its sodium salt , E640i Glycine , E955 Sucralose

As written on the pack

SOJAPROTEINISOLAT/SOYAPROTEINISOLAT proteinisolat/arteproteinisolat, smakförstärkare/smagsforstærker (glycin), aromer, ckningsmedel/fortykningsmiddel (E466), sötningsmedel/sødestoffer (sukralos, sulfam k), vitamin B12 (methylcobalamin).

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E466 Sodium carboxy methyl cellulose Carboxymethyl cellulose is a thickener made by chemically modifying cellulose from wood or cotton.
  • E640 Glycine and its sodium salt A food additive authorised for industrial food production.
  • E955 Sucralose Sucralose is a sweetener made by chlorinating sugar.
  • Flavour enhancer Flavour enhancers such as monosodium glutamate (E621) strengthen savoury taste without adding a flavour of their own.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
  • Sweetener Sweeteners give sweetness with few or no calories, many at hundreds of times the strength of sugar.

How the NOVA groups work

Among 150 protein powders

From least to most processed, this one ranks 95th. 95% of the protein powders here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 150 protein powders, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 7350143100024, last edited 2 April 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • General information, not medical or dietary advice. Check the pack if you have an allergy.