Is I can't believe it's not butter ultra-processed?

Spreadable fats Sold in the United Kingdom

Pack of I can't believe it's not butter

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 12 ingredients
  • 4 additives
  • Nutri-Score D

Less processed spreadable fats

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

water, plant oils (processing marker) (rapeseed oils, palm oils), salt (processing marker) 1.4%, plant based emulsifiers (sunflower lecithin (ultra-processing marker), mono- and diglycerides of fatty acids (ultra-processing marker)), acid (citric acid), flavourings (ultra-processing marker), vitamin d

Additives: E322 Lecithins , E322i Lecithin , E330 Citric acid , E471 Mono- and diglycerides of fatty acids

As written on the pack

water, plant oils (rapeseed, palm), salt 1,4%, plant based emulsifiers (sunflower lecithin, mono - and diglycerides of fatty acids), acid (citric acid), flavourings, vitamin d,

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E322 Lecithins Lecithins are fatty substances extracted mostly from soybeans, sunflower seeds or eggs, used as emulsifiers to keep fat and water mixed, for example in chocolate.
  • E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
2 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 462 spreadable fats

From least to most processed, this one ranks 365th. 50% of the spreadable fats here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 462 spreadable fats, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 8719200214859, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.