Is Fitbakes Wholegrain Wraps ultra-processed?

6 x wraps; 240g Wraps Sold in the United Kingdom

Pack of Fitbakes Wholegrain Wraps

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 24 ingredients
  • 10 additives
  • Nutri-Score C

Less processed wraps

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Water, Wheat gluten (ultra-processing marker), Wheat fibre (ultra-processing marker), Wheat flour, Vegetable palm fat, Modified Wheat starch (ultra-processing marker), Wheat bran 1.3%, Emulsifier (ultra-processing marker) (mono- and Diglycerides of Fatty Acids (ultra-processing marker)), Salt (processing marker), Acidifiers (Malic acid), Citric acid, Rasing agents (disodium pyrophosphate (ultra-processing marker)), sodium bicarbonate, Preservatives (processing marker) (Potassium sorbate (processing marker)), Calcium Propionate, Stabiliser (Guar Gum (ultra-processing marker)), Inactive yeast, For allergens including wheat, gluten (ultra-processing marker)

Additives: E202 Potassium sorbate , E282 Calcium propionate , E296 Malic acid , E330 Citric acid , E412 Guar gum , E450 Diphosphates , E450i Disodium diphosphate , E471 Mono- and diglycerides of fatty acids , E500 Sodium carbonates , E500ii Sodium hydrogen carbonate

As written on the pack

Water, Wheat gluten, Wheat fibre, Whole grain Wheat flour, Vegetable palm fat, Modified Wheat starch, Wheat bran (1,3%), Emulsifier: mono-and Diglycerides of Fatty Acids, Salt, Acidifiers: Malic acid, Citric acid, Rasing agents: disodium pyrophosphate, sodium bicarbonate, Preservatives: Potassium sorbate, Calcium Propionate, Stabiliser: Guar Gum, Inactive yeast. For allergens including wheat and gluten, see ingredients in bold. May contain traces of soy and mustard.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E412 Guar gum Guar gum is a thickener ground from the seeds of the guar plant.
  • E450 Diphosphates Diphosphates are phosphate salts used as raising agents in baking powder, and to hold water in processed meats and cheese.
  • E471 Mono- and diglycerides of fatty acids Mono- and diglycerides of fatty acids are made from fats and glycerol.
  • Emulsifier Emulsifiers keep fat and water from separating, giving products a smooth, stable texture over a long shelf life.
  • Modified starch Modified starch is starch altered physically, with enzymes or chemically, so that it thickens, gels or survives freezing and heating better than ordinary starch.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
  • Vegetable fiber Isolated plant fibres, such as inulin, oat fibre or bamboo fibre, are extracted industrially and added to change texture or support "source of fibre" claims.
5 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • E202 Potassium sorbate Preservatives are substances which prolong the shelf-life of foods by protecting them against deterioration caused by micro-organisms and/or which protect against growth of pathogenic micro-organisms.
  • Preservative Preservatives slow spoilage by microbes.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sandwiches Products in the category "Sandwiches" are at least group 3.

How the NOVA groups work

Among 89 wraps

From least to most processed, this one ranks 73rd. 92% of the wraps here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 89 wraps, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5060572340404, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.