Is it ultra-processed?
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Is This Isn’t Chicken Breast ultra-processed?

2 x 90 g Meat alternatives Sold in the United Kingdom

Pack of This Isn’t Chicken Breast

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 11 ingredients
  • 1 additive
  • Nutri-Score A

Less processed meat alternatives

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Plant-based chicken flavoured breast made from soya protein, Water, Soya Protein 23%, Natural Flavourings, Shea Oil, Spices, Yeast Extracts, Pea Protein, Acidity Regulator (Citric Acid), Salt

Additives: E330 Citric acid

Also detected, but not matched to one ingredient: Vegetable fat.

As written on the pack

Plant-based chicken flavoured breast made from soya protein. Water, Soya Protein (23%), Natural Flavourings, Shea Oil, Spices, Yeast Extracts, Pea Protein Flour, Acidity Regulator: Citric Acid, Salt.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Vegetable fat Vegetable fats are oils that are solid at room temperature, such as palm or coconut fat.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 698 meat alternatives

From least to most processed, this one ranks 251st. 72% of the meat alternatives here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 698 meat alternatives, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5060678710897, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of A (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.