Is it ultra-processed?
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Is Strong Roots Sweet potatoes ultra-processed?

500 g Frozen French fries to roast Sold in the United Kingdom and France

Pack of Strong Roots Sweet potatoes

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 19 ingredients
  • 6 additives
  • Nutri-Score C

Less processed frozen French fries to roast

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

sweet potatoes 90%, soybean oil, modified food starch, rice flour, corn starch, salt, dextrin, garlic, dehydrated onion, black pepper, leavening (sodium acid pyrophosphate, sodium bicarbonate), paprika (colour), xanthan gum, basil, thyme, rosemary

Additives: E1400 Dextrin , E415 Xanthan gum , E450 Diphosphates , E450i Disodium diphosphate , E500 Sodium carbonates , E500ii Sodium hydrogen carbonate

As written on the pack

sweet potatoes (90%), soybean oil, modified food starch, rice flour, corn starch, salt, dextrin, dehydrated garlic, dehydrated onion, black pepper, leavening (sodium acid pyrophosphate, sodium bicarbonate), extractive of paprika (colour), xanthan gum, basil, thyme, rosemary, for allergens, see ingredients in bold

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E1400 Dextrin Dextrin is starch partly broken down by heat or acid, used as a thickener, binder and coating.
  • E415 Xanthan gum Xanthan gum is a thickener made by fermenting sugar with the bacterium Xanthomonas campestris.
  • E450 Diphosphates Diphosphates are phosphate salts used as raising agents in baking powder, and to hold water in processed meats and cheese.
  • Modified starch Modified starch is starch altered physically, with enzymes or chemically, so that it thickens, gels or survives freezing and heating better than ordinary starch.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 9 frozen French fries to roast

From least to most processed, this one ranks 9th. 67% of the frozen French fries to roast here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 9 frozen French fries to roast, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5391528180035, last edited 14 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.