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Is Ruffles Baked Cheddar & Sour Cream Flavored Potato Crisps ultra-processed?

31.8g Crisps Sold in the United States

Pack of Ruffles Baked Cheddar & Sour Cream Flavored Potato Crisps

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 46 ingredients
  • 4 additives
  • Nutri-Score B

Less processed crisps

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

potatoes, olive oil, corn starch, sugar, and LESS CHEESE (milk, cheese cultures, salt, enzymes), cream, potassium salt, whey protein, onion powder, skim milk, sour cream (cultured cream, skim milk), buttermilk, natural flavors, sodium caseinate, dextrose, citric acid, butter (cream, salt), lactic acid, yeast extract, garlic powder, blue cheese (milk, cheese cultures, salt, enzymes), paprika extract (color), turmeric extract (color), and ANNATTO (color), ingredients, frito-lay, INC, plano, tx 75024-4099 2025 frito-lay north america, INC, smartlabel® 回找回

Additives: E100 Curcumin , E160c Paprika extract , E270 Lactic acid , E330 Citric acid

As written on the pack

DRIED POTATOES, OLIVE OIL, CORN STARCH, SUGAR, AND LESS CHEESE (MILK, CHEESE CULTURES, SALT, ENZYMES), CREAM, POTASSIUM SALT, WHEY PROTEIN CONCENTRATE, ONION POWDER, SKIM MILK, SOUR CREAM (CULTURED CREAM, SKIM MILK), BUTTERMILK, NATURAL FLAVORS, SODIUM CASEINATE, DEXTROSE, CITRIC ACID, BUTTER (CREAM, SALT), LACTIC ACID, YEAST EXTRACT, GARLIC POWDER, BLUE CHEESE (MILK, CHEESE CULTURES, SALT, ENZYMES), PAPRIKA EXTRACT (COLOR), TURMERIC EXTRACT (COLOR), AND ANNATTO EXTRACT (COLOR). CONTAINS MILK AND SOY INGREDIENTS. FRITO-LAY, INC. PLANO, TX 75024-4099 2025 FRITO-LAY NORTH AMERICA, INC. smartlabel® 回找回

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E100 Curcumin Colours are substances which add or restore colour in a food, and include natural constituents of foods and natural sources which are normally not consumed as foods as such and not normally used as characteristic ingredients of food.
  • E160c Paprika extract Paprika extract is a red-orange colour extracted from paprika peppers.
  • Colour Colours are added to restore colour lost in processing or to make a product look more appealing.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Dextrose Dextrose is pure glucose crystallised from starch-derived syrup.
  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
  • Milk proteins Milk proteins are proteins separated from milk, such as caseinates and whey protein concentrates, added to adjust texture or raise protein content.
7 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salty snacks Products in the category "Salty snacks" are at least group 3.
  • Butter Butter, the fat churned from cream.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
  • Cheese Cheese is milk preserved with salt, cultures and rennet.

How the NOVA groups work

Among 1,471 crisps

From least to most processed, this one ranks 1325th. 64% of the crisps here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 1,471 crisps, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 0028400059459, last edited 3 October 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of B (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.