Is it ultra-processed?
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Is McVitie's Hobnobs ultra-processed?

255 G Plain rolled oats biscuits Sold in the United Kingdom, Ireland and France

Pack of McVitie's Hobnobs

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 8 ingredients
  • 4 additives
  • Nutri-Score E

Less processed oatmeal biscuits

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Rolled Oats 39%, Wheat Flour 23%, Palm Oil, Sugar, Partially Inverted Sugar Syrup, Sodium Bicarbonate, Ammonium Bicarbonate, Salt

Additives: E500 Sodium carbonates , E500ii Sodium hydrogen carbonate , E503 Ammonium carbonates , E503ii Ammonium hydrogen carbonate

As written on the pack

Wholegrain Rolled Oats (39%), Wholemeal Wheat Flour (23%), Palm Oil, Sugar, Partially Inverted Sugar Syrup, Raising Agents (Sodium Bicarbonate, Ammonium Bicarbonate), Salt.

What makes it ultra-processed

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Invert sugar Invert sugar is ordinary sugar split into glucose and fructose with acid or enzymes.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Sugar Sugar refined from sugar cane or beet.
  • Sweet snacks Products in the category "Sweet snacks" are at least group 3.

How the NOVA groups work

Among 8 plain rolled oats biscuits

From least to most processed, this one ranks 3rd. 88% of the plain rolled oats biscuits here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 8 plain rolled oats biscuits, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 5000168034928, last edited 30 August 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of E (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.