Is Maxx Bar Chocolate Sea Salt ultra-processed?

Protein Energy Bars Sold in the United States

Yes, it's ultra-processed

1 Unprocessed
2 Kitchen staple
3 Processed
4 Ultra-processed

Signs of ultra-processing in its ingredients:

Flavouring

11 ingredients
No additives

Less processed protein Energy Bars

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

dates, egg whites, almonds, cashew butter (cashews, sunflower oil (processing marker)), chocolate, cocoa, water, sea salt (processing marker), natural flavor (ultra-processing marker)

As written on the pack

DATES, EGG WHITES, ALMONDS, CASHEW BUTTER (CASHEWS, SUNFLOWER OIL), CHOCOLATE, COCOA, WATER, SEA SALT, NATURAL FLAVOR

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

Salt Salt, added for taste and preservation.
Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.
Sweet snacks Products in the category "Sweet snacks" are at least group 3.

How the NOVA groups work

Among 69 protein Energy Bars

From least to most processed, this one ranks 10th. 94% of the protein Energy Bars here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 69 protein Energy Bars, least processed first

About this information

Data from this product on Open Food Facts (barcode 4099100153620, last edited 29 May 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
Photo: Open Food Facts contributors, CC BY-SA 3.0.
The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
General information, not medical or dietary advice. Check the pack if you have an allergy.