Is it ultra-processed?
Menu

Is Deluxe Luxury Cracker Selection ultra-processed?

250g Crackers (Appetizers) Sold in the United Kingdom

Pack of Deluxe Luxury Cracker Selection

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 42 ingredients
  • 3 additives
  • Nutri-Score C

Less processed crackers (Appetizers)

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Wheat Flour, Wholewheat Flour, Sunflower Oil, Sugar, Cracked Wheat, Corn Starch, Raising Agents (Ammonium Carbonates), Sodium Carbonates, Salt, Molasses, Beetroot, Poppy Seeds, Dried Carrot, Brown Sugar, Dried Onion, Barley Malt Extract, Yeast, Oats, Black Pepper, Wheat Seasoning (Yeast Extract, Wheat Flour, Wheat Gluten, Sunflower Oil), Parsley, Beetroot Juice (Beetroot Juice from Concentrate, Maltodextrin, Acidity Regulator (Citric Acid)), Sea Salt, Chives, Yeast, Cane Sugar Syrup, Flavouring, Tomato, Red Pepper, Green Pepper, Yeast Extract, Enzyme (Wheat)

Additives: E330 Citric acid , E500 Sodium carbonates , E503 Ammonium carbonates

As written on the pack

Wheat Flour, Wholewheat Flour, Sunflower Oil, Sugar, Cracked Wheat, Corn Starch, Raising Agents: Ammonium Carbonates, Sodium Carbonates; Salt, Molasses, Dried Beetroot, Poppy Seeds, Dried Carrot, Brown Sugar, Dried Onion, Barley Malt Extract, Dried Yeast (contains Barley, Wheat), Oats, Ground Black Pepper, Wheat Seasoning (Yeast Extract, Wheat Flour, Wheat Gluten, Sunflower Oil), Dried Parsley, Dried Beetroot Juice (Beetroot Juice from Concentrate, Maltodextrin, Acidity Regulator: Citric Acid), Sea Salt, Dried Chives, Yeast, Cane Sugar Syrup, Flavouring, Tomato Flakes, Red Pepper Flakes, Dried Green Pepper, Yeast Extract, Enzyme (Wheat).

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Gluten Wheat gluten, sold as "vital wheat gluten", is the protein washed out of wheat flour.
  • Maltodextrin Maltodextrin is a white powder made by partly breaking down starch.
5 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salty snacks Products in the category "Salty snacks" are at least group 3.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Vegetable oil Vegetable oils are pressed or extracted from seeds, nuts and fruits.

How the NOVA groups work

Among 715 crackers (Appetizers)

From least to most processed, this one ranks 536th. 61% of the crackers (Appetizers) here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 715 crackers (Appetizers), least processed first

About this information

  • Data from this product on Open Food Facts (barcode 4056489520160, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.