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Is Bliss Iss zaatar with creamy yoghurt ultra-processed?

27 g Potato crisps Sold in the United States

Pack of Bliss Iss zaatar with creamy yoghurt

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 31 ingredients
  • 2 additives
  • Nutri-Score D

Less processed potato crisps

Less processed isn't automatically healthier, so compare the labels for what matters to you, such as sugar or salt.

Ingredients

Ultra-processing Processing signs are highlighted

Potato Starch, Potato Flour, Corn Flour, Salt, Tomato Paste, Sugar, Spinach Powder, Turmeric Powder, Beetroot Powder, Refined Vegetable Oil (Palm Vegetable Oil), Natural Flavour (Yoghurt (Creamy), with Zaatar, Sweet Whey Powder (Cow Milk)), Salt, Cream Powder (Cow Milk), Oregano, Skim Milk Powder (Cow Milk), Thyme, Parsley, Spice (Cumin, Black Pepper), Flavour Enhancer (Disodium Guanylate, Disodium Inosinate)

Additives: E627 Disodium guanylate , E631 Disodium inosinate

Also detected, but not matched to one ingredient: Whey.

As written on the pack

Potato Starch, Potato Flour, Corn Flour, Salt, Tomato Paste, Sugar, Spinach Powder, Turmeric Powder, Beetroot Powder, Refined Vegetable Oil (Palm), Natural Flavour: Yoghurt (Creamy) with Zaatar [Sweet Whey Powder (Cow Milk), Salt, Cream Powder (Cow Milk), Oregano, Skim Milk Powder (Cow Milk), Thyme, Parsley, Spice (Cumin, Black Pepper), Flavour Enhancer (Disodium Guanylate, Disodium Inosinate)].

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E627 Disodium guanylate Disodium guanylate is a flavour enhancer usually used together with MSG.
  • E631 Disodium inosinate Disodium inosinate is a flavour enhancer usually used together with MSG.
  • Flavour enhancer Flavour enhancers such as monosodium glutamate (E621) strengthen savoury taste without adding a flavour of their own.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Whey Whey is the liquid left over from cheese making, usually dried into a powder and used as a cheap source of milk solids, protein and lactose.
5 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salty snacks Products in the category "Salty snacks" are at least group 3.
  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Sugar Sugar refined from sugar cane or beet.
  • Milk powder Milk powder is milk with the water evaporated off: a preserved form of a whole food rather than an industrial extract.

How the NOVA groups work

Among 622 potato crisps

From least to most processed, this one ranks 526th. 66% of the potato crisps here are ultra-processed.

Ranked by NOVA group, then by the number of ultra-processing signs, additives and ingredients. Our ordering, not part of NOVA.

All 622 potato crisps, least processed first

About this information

  • Data from this product on Open Food Facts (barcode 6271001730300, last edited 5 January 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of D (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.