Is it ultra-processed?
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Is BirdsEye Battered Haddock ultra-processed?

440 g Sold in the United Kingdom

Pack of BirdsEye Battered Haddock

Yes, it's ultra-processed

  1. 1 Unprocessed
  2. 2 Kitchen staple
  3. 3 Processed
  4. 4 Ultra-processed

Signs of ultra-processing in its ingredients:

  • 27 ingredients
  • 3 additives
  • Nutri-Score C

Ingredients

Ultra-processing Processing signs are highlighted

Haddock, Batter Coating, Rapeseed Oil, Batter Coating (Flour (wheat, Rice, Maize), Water, Starch (Potato, wheat), Salt, Raising Agents (Disodium Diphosphates, Sodium Carbonates), Dextrose, Palm Fat, Skimmed MILK Powder, mustard, Natural Flavourings, Pepper Extract, Calcium Carbonate, Iron, Niacin, Thiamin), For allergens see ingredients in CAPITAL LETTERS

Additives: E450 Diphosphates , E450i Disodium diphosphate , E500 Sodium carbonates

As written on the pack

Haddock (FISH) (54%), Batter Coating*, Rapeseed Oil. *Batter Coating (Flour (WHEAT, Rice, Maize), Water, Starch (Potato, WHEAT), Salt, Raising Agents (Disodium Diphosphates, Sodium Carbonates), Dextrose, Palm Fat, Skimmed MILK Powder, MUSTARD, Natural Flavourings, Pepper Extract, Calcium Carbonate, Iron, Niacin, Thiamin). For allergens see ingredients in CAPITAL LETTERS.

What makes it ultra-processed

Cosmetic additives

Added to change how the food looks, feels or tastes, not to keep it safe. A hallmark of ultra-processed food.

  • E450 Diphosphates Diphosphates are phosphate salts used as raising agents in baking powder, and to hold water in processed meats and cheese.
  • Flavouring Flavourings are concentrated aroma preparations that add or intensify a taste.

Substances rarely used in home kitchens

Refined or extracted in factories, such as syrups made from starch or isolated proteins. The other hallmark of ultra-processed food.

  • Dextrose Dextrose is pure glucose crystallised from starch-derived syrup.
  • Glucose Glucose, usually listed as glucose syrup, is cheap, keeps products moist and stops sugar from crystallising.
3 ingredients that would only make it processed

Kitchen staples like sugar, salt and oil. On their own they make a food processed, not ultra-processed.

  • Salt Salt, added for taste and preservation.
  • Starch Starch extracted from cereals or potatoes, used to thicken.
  • Milk powder Milk powder is milk with the water evaporated off: a preserved form of a whole food rather than an industrial extract.

How the NOVA groups work

About this information

  • Data from this product on Open Food Facts (barcode 5000116124664, last edited 27 March 2026), available under the Open Database License. If something is wrong or the recipe has changed, you can correct it there.
  • Photo: Open Food Facts contributors, CC BY-SA 3.0.
  • The NOVA group is an automated estimate from crowdsourced data: a missing or mistyped ingredient can change it.
  • NOVA measures processing, not nutrition. For nutrition, Open Food Facts gives this product a Nutri-Score of C (from A, best, to E).
  • General information, not medical or dietary advice. Check the pack if you have an allergy.